Improving the Role of Kutiom Village-Owned Enterprise (VOE) as a Rural Economic Driver in Tunoe Village, East Miomaffo Sub-District, North Central Timor District

Adrianus Ketmoen; M. E. Perseveranda; Marius Masri; Emiliana Martuti Lawalu; Agnes Susanti Indrawati; Maksimilianus Paulus Jati Gamatara

doi:10.55927/ajcs.v4i6.216

Authors

Adrianus Ketmoen Universitas Katolik Widya Mandira
M. E. Perseveranda Universitas Katolik Widya Mandira
Marius Masri Universitas Katolik Widya Mandira
Emiliana Martuti Lawalu Universitas Katolik Widya Mandira
Agnes Susanti Indrawati Universitas Katolik Widya Mandira
Maksimilianus Paulus Jati Gamatara Universitas Katolik Widya Mandira

DOI:

https://doi.org/10.55927/ajcs.v4i6.216

Keywords:

VOE, Economic Driver, Product Diversification

Abstract

This community service activity aims to increase the institutional capacity of VOE Kutiom through business management training, optimizing product marketing, and diversifying superior products. This activity also aims to strengthen the synergy between VOE, village governments, and communities in order to create an inclusive and sustainable economic ecosystem. Using a qualitative approach, this activity identifies the main constraints faced by VOE and facilitates capacity building on local potential management. Data were collected through interviews, focus group discussions (FGDs), and direct observation during April-May 2025. Findings point to limited managerial skills and weak business planning as key challenges. The program improved business planning skills, produced two new products, and expanded the VOEs' digital marketing reach. These results demonstrate the effectiveness of collaborative strategies in promoting entrepreneurship and institutional strengthening in villages.

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